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09

Apr

Videoblog: Types of Tea

By: Kevin Rose

Notes: 12 minutes is a long time to talk about tea. I know we’ve all been taught to have a beginning, middle, and then end with a strong conclusion, but in web video if you’re going to end up with a 5+ minute discussion, you’d do better to structure your content like an article. Think upside down pyramids. Tell me what I’m going to hear about so that I’ll consider sticking around.

Otherwise, this is fascinating. Beside all of the things I didn’t know about tea, I like that Kevin is focusing on a niche topic that has a community with a lot of passionate people. Besides his regular audience, he’s sure to convert new devoted viewers by sharing a passion that people can relate to.

Via: clintus,Vimeo

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